Australian banks and advertisers are increasingly looking to the social media for the advertising revenue they need to keep afloat.
Key points:Facebook is expanding adverts to more places around the world, including China and IndiaAdvertisers have long been looking to social media platforms for online revenueThey’re also keen to get online ads across to more peopleThe push comes as Facebook has expanded its advertising business across more countries including China, India and the US.
Advertiser interest in the new ad format has been growing, with some even suggesting the new format could become the dominant way in which they generate revenue.
“We’re looking at ad formats like Facebook and Instagram in the US, and we’re also looking at Facebook and Twitter in China and other places,” said Brian Juhn, head of global advertising at the Australian Banking Association.
“If we can get more people to use it, then that’s really good for us.”
Mr Juhns’ comments come ahead of a Federal Government announcement on Tuesday that the social network would introduce a new ad model which will allow advertisers to pay for a number of different types of content, including news and current affairs.
Facebook says it will launch the new advertising format next weekThe change to Facebook’s ad formats has been in the works for some time, with many experts suggesting that Facebook would eventually go the social networking route.
However, it appears that it may be more of a gradual move.
Advertising on Facebook has been available in the UK for some years, but it has only been available to advertisers since July 1, 2018.
In July 2018, Facebook expanded its ad business to include more countries, including the US and China.
In February 2019, Facebook introduced its ad format for countries in the European Union.
In the UK, Facebook is expanding its ad businesses to more countries.
While the new model has been around for some months, there have been some changes to the way it’s currently used.
Facebook now allows advertisers to use Facebook as their primary platform to sell their products, which has allowed them to get access to more markets.
Facebook also now allows people to subscribe to its platform, meaning it now has more reach than ever.
“The new ads format we’re rolling out is a new way to reach people.
It allows you to buy ads on Facebook without having to go through a brick and mortar shop,” Facebook product manager Mark Haddon told the BBC.”
You can reach more people through this.”‘
Advertised on Facebook’ means a person can now buy an ad, but the ads are delivered directly to their Facebook friends, not to a specific advertiser.
“There’s a number advertisers are interested in,” Mr Haddon said.
“It’s a really important way to get people to spend money on your site, but also to get a good experience.”
Mr Haddon says the new system will allow more brands to get involved in the ad business, as well as a wider audience of advertisers.
Advertised on Facebook is a good way to drive more revenueAdvertisment revenue has been steadily rising, but Mr Hanton says there’s a lot more to it than just the new monetisation model.
“What we’ve done is to get more eyeballs on our site, and more people using it, and also have a more robust monetisation system,” he said.
The changes will also see Facebook become a more prominent advertiser in China, as more people are starting to use social media to get their news and opinions.
Mr Hanton said the change was an important step to making the social news platform more visible in China.
“When we get more Chinese people using Facebook, that will really make it more visible and more important for advertisers,” he explained.
“I think the social networks have done a really good job of driving traffic in China.”
Advertising on Facebook in the WestMr Hatton said the changes would allow brands to “get involved” in the advertising business in China by “getting in touch with people in the market and having them share their experience of the ad”.
“What that means is that brands will be able to get into China and say, ‘Hey, can you send me a message to tell me what we’re looking for?
And also be a part of the advertising,” he added.”
This is something we’ve been talking about for a while now and we’ve really taken it to the next level.”
Advertising will be more visible to advertisers in the EUWhile the changes will make it easier for brands to reach more of their target market in the future, the changes won’t make it so much easier for them to reach a wider market.
“In the West, there are more social networks, more platforms to advertise on.
So if you’re an ad company that’s looking to get in on the ground floor of the industry, the way you do that is through social networks,” Mr Juhnt said.’
Facebook is doing it for us’Advertising